Hidden Text is one of the challenges faced by webmasters and search engines. Spammers continue to use hidden text to stuff their keywords and keyword phrases in the hidden text to increase their keyword density and improve their rankings. Search engines seek to figure out when spammers are doing this, and then then take appropriate action.
One of the more common tricks used is hidden text and search engines have been known to penalize sites who adopt this technique as part of their search engine optimization campaign.
Hidden text is not visible to the human eye, yet is still readable by search engine spiders.
They attempt to "hide" the text using any of the following methods:
• Using a font color identical to the color of the background
• Using a font color very similar to the color of the background
• Hiding the text behind an image
One of the more common tricks used is hidden text and search engines have been known to penalize sites who adopt this technique as part of their search engine optimization campaign.
Hidden text is not visible to the human eye, yet is still readable by search engine spiders.
They attempt to "hide" the text using any of the following methods:
• Using a font color identical to the color of the background
• Using a font color very similar to the color of the background
• Hiding the text behind an image
