Showing posts with label SEO techniques. Show all posts
Showing posts with label SEO techniques. Show all posts

Sunday, May 28, 2017

11 SEO Techniques and Strategies for 2017 (Infographic)

11 SEO Techniques and Strategies


With every upload to the internet, there is only one subliminal message echoing through the void expanse of websites: Keep up.
Naturally, it is not expected of you to ‘keep up’ with everything the internet offers-it is not possible. However, if you are someone who contributes to the mass of knowledge that is the internet, then your aim should be to put your content out there, right in everyone’s faces and make them WANT to read it.
Of course, if it was that easy, everyone would know everything and the search engines would become pointless. Today, only the smartest search engine optimizers with latest SEO techniques and strategies, and the best content writers reach the pedestal where they are the number one hit on the SERPs.
We are here to help you get there.

11 SEO Techniques and Strategies

Pay attention to our following tips to learn the advanced SEO strategies in 2017, and start working on it before this year ends:

1. Mobile is the future

Something that almost everyone understands. It makes sense too. Do you think people in the future will walk around with desktops? No, because its ridiculous.
The vast population of people who are on the move use mobile devices for all their internet purposes. Many even use it at home. A lot don’t even own laptops.
Start working on a website that is mobile friendly or custom-made for it. Not doing so is guaranteeing yourself a setback.
Our personal advice: Go responsive instead of making a special website for mobiles. RWD is not a joke, and will be a better option.

2. The rise of voice search

Some movies do very little to limit our imagination of future technologies. Being able to speak to machines and having them work for us was among the top of the list for the R&D of various companies. Today, it is possible. Those who use ‘Siri’ on their iPhones are no strangers to this fact.
The time has come to include a recording button on your website to entertain voice requests and serve people better. This will free the user to put their fingers to better use like holding the morning coffee on the way to work, etc.
After all, who wants to type so much?

3. Make your site super-fast

Not everyone has access to high-speed internet. There are more complaints about slow internet speed than there are users. In the midst of all this, if your site has the audacity to load slowly and take its own sweet time through the tough hustle in the lives of the users — Don’t even bother optimizing your sites. Without speed, there is nothing.
Optimize the formats and responsive sizes of the media that you have uploaded onto your website and eliminate loose links and pointless data that slows down loading time.
Remember: its a race.
You can use these tools to check the webpage loading speed: Pingdom or GTmetrix

4. Make your website mobile friendly

Do I need a mobile friendly website?
Have you ever asked yourself this question? The truth is, a major section of target audiences are surfing internet through their smart phones; if you haven’t done it already get it right now.
Google has already programmed an algorithm on April 21, 2015 that the sites which are mobile friendly in nature will be given higher priority and rank them better in search results. They have given clear guidelines about how to make a website mobile friendly.
Use the Mobile-Friendly Test tool by Google to see if pages on your site are mobile-friendly or not.

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Sunday, March 5, 2017

How to Convince your Clients Regarding SEO & the Techniques you Perform

As a SEO Professional you will know all the major importance of SEO and what you have to do for a website to generate and increase traffic. But what about your clients? How do they know about the improvement?
If your traffic for your website get increased day by day then you can say your website is improving. But you cannot expect the tangible results immediately. It may take months or years to improve. But what about clients? Why they have to pay you if they are not getting their website improved?
If a client is simply asking just for a website without SEO but need their website to rank in search engine. IS this possible? No!
You have to make your client understand that SEO only can help their website to improve in the search engines. So how can you do that?
Let’s see today how you are going to make them understand of the importance of SEO for their website.
As a SEO Expert you will know all technical terms in your industry, but the client is not going to know if you are explaining about the SEO techniques through technical terms. This will be just buzzwords for them. So always be clear and precise about what you talk to your clients regarding SEO.
Don’t bring up every SEO techniques and explain it to them. Just it’s good to focus on the result you are going to do on doing SEO. Explain in a simple way so that he can understand the benefits he is going to get him through SEO.
What if you are explaining the importance of SEO and he gets  no idea of it? In place of the importance you can explain with an example. You can say it with your favorite analytics tool and show them how much traffic, conversions are achieved for the website your are doing now. You have to explain performing SEO will increase their website ranking in the Search engine ranking page. This will lead to the sales of your website.
Explain them SEO is user friendly, cost effective and a long lasting process. Show them up with some of the proposal you have for your company. Here are some of them.
Here is the set of SEO techniques i perform for my clients.

On Page Optimization:

The action that you perform on the site is On page Optimization. Some of the effective on page optimization includes Keyword Research, checking for the long tail keyword, phrases, targeted search volume for the keyword you are choosing, URL optimization, unique meta tag creations, header tag optimization, Alt tag optimization, SEO friendly URLS and structure, internal links, external links, multimedia dazzling, permalink structure, creating sitemap, robot, submitting it to the search engines, Configuration of Google Analytics, Google Ad words, tag manager , effective content for all types of keywords.

Off Page Optimization:

The action you perform off the page is off page optimization. Some of the effective off page optimization includes blogging, web 2.0 submissions, article submissions, directory, classified submissions, image and video optimization, social bookmarking, search engine submissions, info graphic, PPT, PDF submissions, Business Listing, content optimization, static and dynamic web page optimization etc.

Pay per Click:

This is a paid campaign, if you are not doing paid campaigns, it is not a problem for your page to rank. Through this paid campaign you can get the result easily and also rapidly. For immediate promotion of your website you can try this out.

Social Media Marketing:

Sharing your content in the social media is the effective method of promoting your website rapidly. Some of the social media marketing includes marketing in Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest etc…
Any ideas or tips guys regarding the topic? Please do share it in the comment section below.

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Thursday, November 24, 2016

Few Off Page SEO Techniques that will Build your Online Reputation in 2017

Few Off Page SEO Techniques that will Build your Online Reputation


You can find new inventions and innovations booming day to day in Search Engine Optimization. The Off page technique that was effective yesterday would be out of date tomorrow. This blog is just an assumption, anything may happen in future.Every Webmasters are updating their knowledge by going through the SEO blogs and articles that are listed every day. There are more than thousands of Digital Marketing blogs written every day according to a recent research. 
As a SEO Professional ,i have listed a few 

Off Page SEO Techniques that will build your Online Reputation in 2017

  1. Blogging
  2. Creating Social Media Profiles
  3. Social Bookmarking
  4. Link-Baiting
  5. Image Sharing
  6. Video Sharing
  7. Local Listings
  8. Business Reviews
  9. Press Releases
  10. Article Submissions
  11. Question and Answers Submissions
This Off Page Techniques can increase to build your online reputation, apart from that there are off page techniques like Classified Submissions, Directory Submissions, Search Engine Submissions etc you can do for improving the position of your website, but it wont help for the online reputation.
Doing this above listed off page techniques effectively and genuinely will build your online reputation in the year 2017. If you are overdoing it, then you will see the reverse of what you expect.

Before starting off page techniques for a website, plan and execute which is the off page technique to do for the particular website to build the online reputation of the website. If you process the plan in the perfect way, then there is no doubt that you are going to reach the targeted audience and be first in every keywords in the SERP’s. Perform both On Page and Off Page techniques effectively for the success of your business.

Hope this would be helpful for many to execute the right off page techniques for your websites, if you think any other off page technique would work for building your online reputation in 2017, please do drop your off page techniques in the below comment section. 

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