Search Engine Results Page

A search engine results page (SERP), is the listing of web pages returned by a search engine in response to a keyword query. The results normally include a list of web pages with titles, a link to the page, and a short description showing where the Keywords have matched content within the page. A SERP may refer to a single page of links returned, or to the set of all links returned for a search query.

Local Listing

Local Listing is a comprehensive business directory for cities complete with ratings and reviews, maps, and events.
Local Business Marketing Services through local Internet marketing for local businesses. Let local customers find you with local business listings. Business listing services that will help you feature prominently, beating your competition to the top slot.
Local Business Listing Contain all information on all types of business. Business listing are getting more visitors and ranked on major search engines like Google Local Business along with other Local business search engines like Bing local and Yahoo! local business to help you generate high quality leads.

What is Link Farm? SEO Strategies 2019

What is Link Farm? SEO Strategies 2019

A link farm is any group of web sites that all hyperlink to every other site in the group. Although some link farms can be created by hand, most are created through automated programs and services.

The more sites that link to yours, the higher your ranking in the search engine results will be because the more links indicate a higher level of popularity among users of the Internet. so the term link farming has garnered negative connotations across the Internet. A link farm is a form of spamming the index of a search engine.

Other link exchange systems are designed to allow individual websites to selectively exchange links with other relevant websites and are not considered a form of spamdexing.

Search Engine Submission | Seo Basics 2019

Search Engine Submission | Seo Basics 2019

Search engine submission is how a webmaster submits a web site directly to a search engine. While Search Engine Submission is often seen as a way to promote a web site, it generally is not necessary. Because the major search engines like Google, Yahoo, and Bing use crawlers, bots, and spiders that eventually would find most web sites on the Internet all by themselves.

There are two basic reasons to submit a web site or web page to a search engine. The first reason would be to add an entirely new web site because the site operators would rather not wait for a search engine to discover them. The second reason is to have a web page or web site updated in the respective search engine.

Search Engine Reputation Management | SEO Basics 2019

Search Engine Reputation Management | SEO Basics 2019

Search Engine Reputation Management strategies include Search engine optimization (SEO) and Online Content Management. Because search engines are dynamic and in constant states of change and revision, it is essential that results are constantly monitored. This is one of the big differences between SEO and online reputation management.

Search Engine Reputation Management (or SERM) tactics are often employed by companies and increasingly by individuals who seek to proactively shield their brands or reputations from damaging content brought to light through search engine queries.

A brand name is the reputation for any online or offline business. Generally, surfers browse through the top search engine results on major search engines for obtaining information about and from your company website. Positive content and attractive content on first and main page of website is likely to draw customer’s attention on your website. But if any negative or improper content is published on your website then it is for sure to ruin your brand name and website domain. It means any negative or improper content on your website can spoil your online reputation management.

Cross linking | SEO Tips 2019

Cross linking | SEO Tips 2019

Cross linking refers to the process of linking between two sites. It allows users to reference sites with content similar to that which they are already viewing, and may be of further interest to them.
In the last few years, Google has come down very heavily on "blackhat"
optimization techniques. This has included things like cross-linking your own sites.


Cross links within your site are important to visitors as a way to find useful, related content. For example, if you have a page explaining the concept of class inheritance in an object-oriented programming language, a cross link to an explanation of the related concept of the class interface might help some visitors. From a navigability viewpoint, the idea is that is should be easy to move through all information that is topically related.

Also Read: What is Keyword Density?

What is "Blackle"? | SEO Tips and SEO Techniques 2019

What is "Blackle"? | SEO Tips and SEO Techniques 2019

Blackle is a website powered by Google Custom Search and was created by Heap Media. Blackle is a power saving search engine. Blackle saves energy because the screen is predominantly black, which aims to save energy by displaying a black background and using grayish-white font color for search results.

Blackle has claimed to have saved over 2,500,000 watt hours, although this claim is under dispute.

Also Read: What is Digital (online) Marketing? How it matters?

What is "Nofollow"? | SEO Basics 2019

What is "Nofollow"? | SEO Basics 2019

Nofollow is a HTML attribute assigned to Hyperlinks as a measure to prevent spam by instructing Search Engines to ignore the link for ranking purposes.

This is a value that can be assigned to the rel attribute of an HTML a element to instruct some search engines that a hyperlink should not influence the link target's ranking in the search engine's index.
It is a tag inserted in the link code that communicates to crawling bots and search engines that they should not follow the link, and thus not consider it as a real link.

“Nofollow” is a piece of code that is inserted into a link. The major blog platforms including Blogger and Wordpress automatically put the “nofollow” attribute into comment links.

See Also : Seo Abbreviations